it never really caught on as an independent franchise.
even though there were a lot of consumer products. They never found a way to integrate it into the Parks," Reed said.
" really operated in the market as a movie with a sequel, and National Treasure 3 would have been another sequel. Instead, the 2007 sequel Book of Secrets was seen as a sequel, and a third movie would be a sequel to that instead of the next entry in a franchise per se.
National treasure 3 movie cast series#
The National Treasure series never became a franchise, he said. Unfortunately, the company was never able to capitalize on it as a franchise," Reed said. even though the movies themselves were extremely successful, and had a really strong fanbase it's a movie that gets brought up all the time, particularly the first one. He told Collider that, simply put, Disney was never able to make National Treasure a bonafide franchise by incorporating it into its parks or selling a significant amount of merchandise. However, a third film never materialized, and now producer Jason Reed-who worked at Disney at the time but has since left-explained one of the reasons why. You can watch what Reed had to say about National Treasure 3 below.Disney's National Treasure movies starring Nicolas Cage were huge hits at the box office, collectively making more than $800 million worldwide across two instalments. Nothing will heal this divided country like a new National Treasure opus. “But I know Jerry keeps working on stuff and I know there’s a lot of interest in a series and another feature and I think it’s ripe to reinvent.” Please. “I think that nowadays with the technology, there’s a way to take that fun and move it into the digital space, whether it’s location-based game play or things like Pokemon Go or whatever, that you could have done to make it have a bigger cultural impact,” Reed said. Still, Reed says that the time is now for a sequel ( supposedly in the works with Bad Boys for Life screenwriter Chris Bremner) or spin-off ( with a series for Disney+) or both. And if the company itself had been really excited about moving forward with it and thought they could blow it out, we would have found a way to make the deal.” Clearly nobody at the company was excited by the possibility of Nicolas Cage stealing another national monument, which is inexcusable and exhibits a clear lack of vision. It makes it harder to make a company like Disney focus resources on something when they can go make Toy Story or buy a cruise ship. (This is particularly baffling given the emphasis on American history in the Liberty Square area of Walt Disney World’s Magic Kingdom or in the American pavilion at EPCOT’s World Showcase.) “It never caught on, even though there were a lot of consumer products, it never caught on as an independent franchise. “They never figured out a way to intergrade it into the parks,” Reed continued. The kind of movie Disney used to make pretty regularly (hello, Another Stakeout and Three Men and a Little Lady!) but not so much anymore. It was more of a movie with a sequel and National Treasure 3 would have been another sequel.” So, unlike, say, the Pirates of the Caribbean, which is very clearly a capital-F franchise or something like the Marvel Cinematic Universe or Star Wars, National Treasure was a run-of-the-mill, humdrum movie with its own run-of-the-mill, humdrum sequel. Reed then offered his analysis of why a subsequent film never went forward: “What I felt happened is even though the movies were extremely successful and had a really strong fanbase, it’s a movie that gets brought up all the time, the company was never able to capitalize on it as a franchise.
The relationship soured after a string of big budgeted underperformers and was completely killed by the costly bomb The Lone Ranger.) (This was back when Bruckheimer had a lucrative deal with Disney following the release of Pirates of the Caribbean: The Curse of the Black Pearl. At the time he worked closely with Bruckheimer on projects like Pearl Harbor, King Arthur, Déjà vu, Prince of Persia: The Sands of Time and, of course, the National Treasure films. I worked on those from inception,” Reed said. “I tried my damnedest to get National Treasure 3 up.
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